The 4C Association is a multi-stakeholder organization that brings together actors that are committed to addressing the sustainability issues of the coffee sector in a pre-competitive manner. The members of the 4C Association include coffee farmers (both big and small), traders (importers and exporters), industry players (coffee roasters and retailers) and civil society (non-governmental organizations, standard setting initiatives and trade unions). Members also include individuals committed to the Association’s aims.
This global community works together to improve the economic, social and environmental conditions of those who make their living from coffee. The ultimate goal is to bring sustainability into the mainstream and enable as many farmers as possible to implement sustainable production practices.
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